hello, we're SJI.

we engage with emotion. communicate with simplicity.

we help your brand stand apart.

A women-owned creative agency with a 25-year track record of expertise in branding, advertising, communications, style guides and more, we create compelling solutions everywhere your brand lives.

our approach

we transform research and strategic insights into transformative creative.

We build connections between you and your audience through strategically-based, imaginative concepts. Intriguing them. Inspiring them. And motivating them to action.

research strategy imagination

how can we help you?

We approach each client and project individually, according to their unique needs. Whether a startup requiring an entirely new brand, an established company looking for consumer insights, or a new product looking to connect with an audience, we can help.



  • brand audits
  • quantitative research
  • qualitative research
  • brand workshops


  • brand strategy
  • naming | taglines
  • brand identity
  • brand guidelines


  • B2C | B2B campaigns
  • digital | social | web
  • video content
  • experiential

our clients

we turn projects into partnerships.

We’ve worked with clients big, small, and huge. Branded new companies and rebranded old ones. Partnered with global non-profits and local charities. Educators and entertainers. Muggles and dragons. And created enduring relationships with our clients in the process.

  • A&E

  • AMC

  • Bloomberg

  • CNN

  • children National

  • cinemax

  • Clear Channel Outdoor

  • College Board

  • DC

  • Discovery

  • Disney / Hyperion

  • Disney Plus

  • Epix

  • The Fresh Air Fund

  • HBO

  • history

  • IFC

  • The Jewish Board

  • Lifetime

  • Lupus Research Alliance

  • Marc Jacobs

  • mattel

  • mls

  • mtv

  • National Geographic

  • nbcu

  • Nikon

  • northwell Health

  • PBS

  • Pace University

  • penguin Random House

  • Pinna

  • rubicon

  • scholastic

  • topps

  • Tribune Media

  • Tripadvisor

  • United Nations

  • Univision

  • Viacom

  • We TV

  • The Knot Worldwide

contact us

we’d love to hear from you.

Call or email us to see how we can work together.

Sign up for our mailing list to keep up with what we’re thinking and what we’re working on.

Tweet, follow, and like us on social media.