PACKAGING

Over 25 years ago, HBO sent out the first Emmy mailer. And since 2006, SJI has been designing the Emmy packaging for HBO—the gold standard in entertainment. HBO received a total of 108 nominations this year, including 22 for Game of Thrones—the most nominated show of the year. The striking packaging reinforces their prestigious brand while showcasing their extensive slate of programming.

2018 CAMPAIGN

2017 HBO Emmy Box

2017 CAMPAIGN

HBO Emmy 2016

2016 CAMPAIGN

HBO Emmy 2015

2015 CAMPAIGN

HBO Emmy 2014
2014 CAMPAIGN

HBO Emmy 2013
2013 CAMPAIGN

HBO Emmy 2009
2009 CAMPAIGN